About Us

Who we are

Detail and Avedia is an Integrated Business and Media Solutions Consulting agency dedicated to unlocking the potential of businesses across Africa. We are passionate about creating incremental value for our clients through a comprehensive and unrestricted view of the African business environment. Our unique approach combines deep market insights with innovative strategies to help our clients achieve their goals.

our core



Persistence and the willingness to overcome a wide range of obstacles usually determine the fate of a company. Persistence is the most important characteristic our team exhibits.


We are proud of always thinking in terms of what is best for our clients. We recognize that your success is equally ours, and this is why our approach is client-centric.


Accountability is an action word that defines our dispositions towards every engagement with our client. We owe them the integrity of our word and action every step of the way


Our commitment is to meeting today’s needs without compromising our ability to meet future needs; this is a consideration in every aspect of our existence

To be the leading provider of business and media solutions in Africa.
To help our clients and communities develop incremental value through our unrestricted view of the African business environment — in measurable ways.
Meet the team

Ownership & Management Team

Anirejouritse Ojuyah


Ani is an entrepreneur of distinction. He is a man of discipline, integrity, and focus who displays a high level of professionalism in all his business endeavors and relationships. He has trained and received training in Corporate Governance, Business Management, Change Management, Technology, Telecommunications, Entrepreneurship Development and Transport Infrastructure. With an MBA in Entrepreneurship, he has successfully managed a number of projects globally.

He is currently the Chairman of Senforce Insurance Brokers Limited, Director of OAK Pensions Ltd, Director of Merton Energy Ltd. (investors in Benin Electricity Distribution Company Ltd and Transcorp Power Limited), Chairman of Ijalla Oil and Gas Ltd, Director/Shareholder of Elektron Energy Ltd (owners of Alausa Power), and Chairman of Millwater Ltd, to mention a few. Ani is a project manager per excellence. He is renowned for his excellent work ethic, entrepreneurial, leadership, and management skills.

Brian Edwards

Chief Executive Officer

With an MBA in Finance and Investment and a Master’s Degree in Industrial and Labour Relations, Brian brings on board his knowledge of investing and human capital. He also possesses invaluable experience in retail and works directly on projects requiring a route to market.

He is committed to process-mapping strategies for our business development partners and improving our organisational structure and culture.

Tomi Ikenye

Chief Operations Officer

Before becoming the Head of Business at Detail and Avedia, Oluwatomi gained knowledge in Mathematics at the University of Benin. He also obtained an MBA in finance and investment at Ahmadu Bello University in Zaria. He works to develop projects and businesses cutting across our client base and works tirelessly in creating seamless and innovative marketing ideas for the growth of our partner businesses.

Temitope Igwedinma

Head, Human Capital

Temitope holds a Bachelor’s degree in Political Science from the University of Ibadan, a diploma in community development from Ahmadu Bello University, and professional certifications in project management, Business Communication and Agency Banking. Temitope's career spans from Client Servicing to the Fintech industry in different capacities where she rose to the managerial level. She currently heads Talent Development and Programmes at Detail and Avedia after previously heading Operations at its inception.

Sarah Okhiade

Client Acquisition Lead

Sarah Okhiade began her career in media as an advert sales assistant with Leadership Newspaper. She has also previously served as a brand executive and business development manager at Metromedia Communications and Opera Ads, respectively. Sarah holds a Bachelor’s degree in Fine and Applied Arts from Delta State University, a brand management certification, and a business leadership development program certificate from Rome Business School. She currently leads a team of creatives responsible for client acquisition at Detail and Avedia.

Gabriel Ogundiran

Head of Finance

Gabriel is a highly qualified professional with a Bachelor's degree in Accounting from the Ecole de Techniciens Superieurs du Benin and a diploma in Industrial and Labor Relations from Olabisi Onabanjo University. He began his career in the finance industry as a tax consultant at Moworld Associates in 2015. He has also amassed valuable experience working as an auditing clerk and account associate for two reputable organizations. Gabriel is a member of the Association of Accounting Technicians West Africa and he currently heads the finance department at Detail and Avedia Ltd.

Transform Your Business with Detail & Avedia

Ready to elevate your brand and achieve measurable success? Partner with Detail and Avedia today. Our expert team is here to provide innovative solutions and strategic insights tailored to your unique needs. Discover new market opportunities, enhance your media presence, and drive growth with our comprehensive services. Contact us now to get started on your journey to business excellence!